Our Featured Book
Redesigning Capex Strategy
A Groundbreaking Systems Approach to Sustainably Maximize Company Cash Flow
How to get the absolute best return on your production system investment
Why do short-term payback capex projects lower company cash flow? Why is a capex project’s return—even with correct assumptions—irrelevant to company cash flow and value? Why do companies struggle with performance despite implementing fantastic capex projects year in, year out?
Redesigning Capex Strategy (McGraw-Hill, 2022) provides a groundbreaking systems-thinking approach to capital investment. Instead of viewing assets as standalone performers, this book introduces a proven methodology for optimizing investment across an entire asset network, dramatically increasing company cash flow.
Written by globally recognized capex strategists Fredrik Weissenrieder and Daniel Lindén, this resource challenges outdated financial planning and introduces enterprise-portfolio thinking, helping executives make more valuable, informed and strategic capex decisions.
This book distills decades of hands-on experience into a proven framework for smarter capex decisions. If you’re ready to move beyond traditional decision-making and put these insights into action, discover how Recast helps companies implement strategies that drive real, measurable results.
Order the book at Barnes & Noble or Amazon or at your favorite bookseller.
Prefer listening? The audiobook is available on Storytel, Google Play Books, or on your favorite audio platform.
“A must-have book for those who need to redesign capital allocation and capex strategies.”
-Gustavo Werneck, President & CEO, Gerdau
“This book, and the related practical work process, provide the critical missing link between capital expenditure planning and corporate strategy.”
-Alexander Toeldte, Chairman of the Board, Clearwater Paper
PRAISED BY KIRKUS REVIEW:
“This is a masterly and analytically scrupulous work, and it should serve as a model for other books in the genre. A concise and compelling rethinking of an unjustly deemphasized element of corporate strategy.”
“The simplicity in the methodology has helped us to focus on company cash flow and long-term strategy. We have a much better understanding of the relationship between investments and long-term shareholder value. The book is as the methodology – easy to read and easy to understand!”
-Henrik Sjölund, President & CEO of Holmen
“Fredrik and Daniel have developed an approach to assessing and prioritizing long-term capex strategies capable of having a meaningfully positive financial impact for decades to come. We have actively deployed their approach to capex allocation and have executed investments that are creating real competitive advantage.”
-Stephen Scherger, EVP & CFO, Graphic Packaging International
About the Book
The way most business leaders deploy capex right now is nothing short of a train wreck. Very few look at their asset base as a collective network; rather, they see their assets as standalone performers, have no strategy for the role each asset plays in the grand scheme of things, and, therefore, fail to invest in their network for the long term to generate more cash for the business, asset by asset.
Redesigning Capex Strategy provides an effective―and almost painfully obvious―solution to some of the greatest missed opportunities happening in business today.
In this resource that will revolutionize your capex decision-making, globally renowned capex strategists Fredrik Weissenrieder and Daniel Lindén share their proven methodology for focusing on the entire range of potential strategies and cash flow outcomes for hundreds of scenarios across a multi-asset base. It’s not about incremental improvement. It’s a radical transformation of how you allocate capital―and avoid throwing good money after bad.
With a capex strategy that accounts for each asset’s role as part of the asset network, there’s never a question about the best path forward. Redesigning Capex Strategy doesn’t just redesign your capex strategy―it helps you redesign your entire company’s future.
Redesign Your Capex Strategy
Whether you're planning a major capital project or optimizing existing assets, our experts can help you make smarter and more impactful investment decisions.
